Liling's total retail sales last year increased by 5.8% year-on-year

This article is reprinted from Zhuzhou Daily

Zhuzhou Daily News (Multimedia Reporter / Liu Yi, Correspondent / Xu Jing) Recently, the Liling City Commerce Bureau announced that last year, the city achieved a total retail sales of social consumer goods of 34.873 billion yuan, an increase of 5.8% year-on-year, with growth rates 0.9 percentage points higher than the average for Zhuzhou City and 2.2 percentage points higher than the provincial average.

By 2025, Liling City will leverage its local resources, focus on quality improvement and upgrading of consumption, continuously enrich consumption scenarios, and stimulate consumer vitality. The city will hold a series of online and offline promotional activities such as the Spring Festival Market, the 3rd Fried Noodle Festival, and the 7th Cross-Burchase Festival, making the consumer market more lively and attractive, effectively igniting public enthusiasm for consumption. Especially under the strong influence of the “Trade-In for New” policy, consumer willingness and potential demand for durable goods like cars and home appliances have been stimulated, leading to a clear rebound in the Liling consumer goods market. Meanwhile, the city encourages enterprises to carry out rural promotional activities, deeply explore rural consumption potential, and promote coordinated development of urban and rural consumption.

As of December 31, 2025, the city’s commerce department organized more than 400 commercial enterprises to carry out “Trade-In for New” activities, achieving transaction volumes exceeding 400 million yuan and distributing subsidies of over 70 million yuan.

Relying on the advantages of characteristic industries such as ceramics and fireworks, Liling City is committed to building a “business network + logistics network + digital network” integrated system. Through industrial and urban linkage and urban-rural coordination, the city systematically addresses issues such as large gaps between traditional commercial circulation in urban and rural areas, high logistics costs, and difficulties in upstream agricultural products. This promotes further development of the county commercial system and was selected last year as a typical case of the third batch of national county commercial “Leading Counties.”