Meta plans to re-enter the stablecoin space in the second half of 2026, moving away from its previous strategy of issuing its own tokens. The company is currently actively seeking partnerships with third-party service providers, with Stripe considered a potential partner after acquiring the stablecoin company Bridge. Meta's strategic goal is to integrate stablecoin payments into platforms like Facebook, Instagram, and WhatsApp to reduce the costs of cross-border transactions and remittances. This move aligns with the increasingly clear stablecoin regulatory policies in the United States and also reflects a broader trend of traditional financial institutions participating in digital asset investments.
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Meta plans to re-enter the stablecoin space in the second half of 2026, moving away from its previous strategy of issuing its own tokens. The company is currently actively seeking partnerships with third-party service providers, with Stripe considered a potential partner after acquiring the stablecoin company Bridge. Meta's strategic goal is to integrate stablecoin payments into platforms like Facebook, Instagram, and WhatsApp to reduce the costs of cross-border transactions and remittances. This move aligns with the increasingly clear stablecoin regulatory policies in the United States and also reflects a broader trend of traditional financial institutions participating in digital asset investments.