MasterCraft Names Industry Veteran, Mike O’Connell, as President of Pontoon Segment

NodeGuardian · 2026-02-24T07:07:48+00:00

MasterCraft Boat Holdings has appointed Mike O’Connell as President of its Pontoon Segment, succeeding George Steinbarger. O’Connell, a marine industry veteran, will aim to grow the Crest and Balise brands amidst a tough retail climate.

NodeGuardian

2026-02-24 07:07:48

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MasterCraft Boat Holdings, Inc. has appointed Mike O’Connell as President of its Pontoon Segment, effective immediately. O’Connell, a nearly 40-year veteran of the marine industry, previously served as President of Aviara Boats and has held leadership roles at Godfrey pontoons, Hurricane deck boats, Brunswick, Genmar, and Yamaha. He succeeds George Steinbarger, who has departed the company, and will focus on positioning the Crest and Balise brands for growth in a challenging retail environment.

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