The most regrettable Meme Coin on BSC: from explosion to calm.

🧨 1. DOYR — A Brief Burst Like Fireworks

Origin Story The story of DOYR originates from an English post in the BSC community involving He Yi (one of Binance’s key figures). In the post, she misspelled the popular crypto term “DYOR” (Do Your Own Research) as “DOYR.” This small mistake unexpectedly sparked meme inspiration, and the community quickly created the DOYR token, attracting attention in a short period.

Valuation Peak and Price Performance

After rapid early hype, DOYR briefly appeared on Binance Alpha platform during its launch and once reached a market cap of about $31 million.

However, lacking staying power, its price kept declining as the hype faded, currently down approximately 95% from its peak, nearly worthless.

Community and Regrets DOYR’s popularity mainly stemmed from its topicality and the misspelling meme, rather than genuine community building or long-term roadmap. Once the hype subsided, there was little sustained momentum. Compared to most meme coins, its lifecycle is more like fireworks — dazzling for a moment, then quickly extinguished.

🍿 2. MEMES — The General BSC Meme Ecosystem and Market Hype

While “MEMES” may refer to the overall meme coin market, within the BSC ecosystem, several meme coins are designed around meme culture, internet jokes, and key personalities. The BSC meme market experienced a burst of activity for a period, driven by capital chasing trends and community participation, rather than a single token. As on-chain funds shifted toward projects with stronger consensus or hot topics, many early meme coins gradually lost favor.

If “MEMES” is taken to represent the overall BSC meme craze, it became a typical high-risk gambling sector:

  • Many tokens soared quickly, offering short-term profits;
  • Lacked substantial use cases and long-term community growth;
  • Once narratives weaken, prices plummet.

This also reflects the overall dilemma of the meme coin market.

👩‍💼 3. Customer Service Xiao He — The Regret of “Official Character” Meme

Origin Story “Customer Service Xiao He” is a meme coin derived from community jokes about He Yi’s role, gaining attention through internal Binance discussions and character traffic. Research shows that, like DOYR and Xianxian, its popularity mainly depends on interactions with the figure rather than a solid community foundation.

Valuation and Price This type of meme coin can reach hundreds of millions or even higher in market cap at its peak, but as key figures like He Yi stop engaging frequently, its price and popularity decline rapidly, with little sustained growth.

Lesson Behind It “Character-based memes” are easy to spread short-term but fundamentally rely on the individual’s popularity. Once the character’s topic fades, the coin’s presence diminishes as well.

🐾 4. PALU — From CZ’s Hype to Sharp Decline

Origin and Surge PALU is a typical “mascot-style” meme coin on BSC, inspired by Binance CEO CZ’s cartoon image, which sparked hype among the community and traders. Its market cap once soared due to CZ-related tweets and the launch of the exchange’s Alpha platform.

Valuation Performance

It briefly reached a peak market size of about $100 million.

Later, as funds moved toward more popular and trending meme projects, PALU’s market cap fell sharply, with a decline of about 97%.

Community and Regrets PALU’s rise heavily depended on influence from top influencers and exchange platform promotion, rather than a self-sustaining community ecosystem. Once market hot spots shifted, its continued growth faced significant challenges.

🐱 5. BIBI — The Dilemma of Mascot Coins

Background Bibi is a meme coin built around a mascot image, which attracted considerable attention during its peak community popularity. The market once believed it could become Binance’s potential “new mascot” coin.

Price and Correction

Its highest market value once reached about $13.8 million.

After changes in BSC’s market mechanisms and especially after He Yi’s statement that “official IP derivative memes will no longer be prioritized,” BIBI faced selling pressure, dropping about 30% within 24 hours, and its current price is far below its peak.

Evaluation and Regret Bibi gained short-term market attention but also exposed the inherent weakness of “lacking long-term community or utility.” Once funds exit, the price cannot be sustained.

🧠 Conclusion: Why Are They Regrettable?

The decline of these meme coins ultimately reflects the inherent high-risk nature of meme tokens:

  • Narrative-driven rather than value-driven — most meme coins are pumped by hype and speculation rather than fundamentals.
  • Strong dependence on personalities or hot topics — once the core topic fades, the coin’s presence diminishes quickly.
  • Rapid market sentiment shifts — capital flows on BSC fluctuate sharply due to KOL influence and changing narratives.
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