In March 2026, Strategy once again captured the market’s attention. According to recent disclosures, the company invested approximately $1.57 billion to $1.6 billion to acquire around 22,337 Bitcoin at an average price near $70,000.
Image source: Strategy Official Website
After this round of accumulation, Strategy’s total Bitcoin holdings reached 761,068 BTC, making it the largest publicly listed Bitcoin holder worldwide—far surpassing other corporate entities. This milestone not only sets a new record, but also reinforces the market’s recognition of the “corporate Bitcoin reserve era.”
Image source: Gate Market Page
In absolute terms, 761,000 BTC represents over 3% of the current total circulating Bitcoin supply—a proportion with significant market influence.
A deeper breakdown shows:
More importantly, this concentration has a structural impact on market liquidity:
In effect, Strategy is acting as a “quasi-central bank” buyer.
Strategy’s core strategy is to use capital market funding to continually purchase Bitcoin.
Its primary funding sources include:
For instance, the company has repeatedly disclosed raising hundreds of millions of dollars through stock and preferred share issuance, then allocating those funds to buy BTC.
This approach essentially creates a “positive feedback loop”:
This forms a structure akin to a “leveraged bull market amplifier.” Founder Michael Saylor has consistently advocated this logic, emphasizing that Bitcoin is a superior long-term reserve asset compared to cash.
Strategy’s sustained buying is not just a single-company action—it’s a reflection of institutional trends.
Data shows:
This trend has led to three major shifts:
Strategy’s actions are fundamentally driving the revaluation of Bitcoin’s asset properties.
While Strategy’s model appears successful, its risks cannot be overlooked.
The company’s balance sheet is almost entirely dependent on BTC price fluctuations:
Under new accounting standards:
Previously, the company recorded losses exceeding $10 billion due to Bitcoin price drops.
The model depends on:
If market sentiment reverses:
This is the core controversy around its identity as a “high-leverage BTC tool company.”
Industry estimates indicate that if Strategy aims to reach 1 million BTC holdings by the end of 2026:
This means:
Strategically, the path is clear:
Strategy’s $1.6 billion Bitcoin acquisition, raising its holdings to 761,000 BTC, is more than a simple asset allocation—it’s a landmark event for the market.
Three key signals emerge:
At the same time, this highly concentrated and financing-dependent strategy makes Strategy one of the most controversial players in the crypto market.
Looking ahead, whether Strategy can successfully reach 1 million BTC depends not only on Bitcoin’s price trajectory, but also on capital markets’ ongoing confidence in this “extreme bet model.”





