I heard that X is working on enhancing advertising transparency.

They plan to introduce a new disclosure feature for paid promotions from platforms like Kalshi and Polymarket.

As the number of X users increases, if they don't properly disclose advertising practices, those accounts could be suspended.
As Nikitabier mentioned, this seems to be a measure to maintain trust on the platform.

Because it's a platform with a large user base, initiatives like this transparency effort are really important.
For users, it means it will be immediately clear which posts are advertisements.
I'm curious to see how exactly things will change.